Coca-Cola’s Happiness Factory ad was a show stopper at the last Super Bowl, and now they’ve continued the greatness with an inside look at what really goes on inside of the factory.
It’s done in the same style as the original ad, and features actual employees doing the voice overs for the characters, so it’s almost like a mini-documentary. Cute.
Who’s going to win the top spot among this year’s Super Bowl advertisers? Coke’s attempt, “Happiness Factory” is definitely going to be in the running, and Very Short List predicts it’s going to be the big winner. A combination of animated fantasia and Rube Goldberg, the spot is a behind the scenes look at the inner workings of a Coke machine. We’ll just have to wait and see what other companies are going to pull out of their back pocket before making any final decisions, but I definitely think it’s going to be a very interesting competition.