Anything and Everything that is cool, hot, fresh and classic.
I’m a little late to the party with this one, but if you haven’t already seen it, be sure to check out Sony’s latest ad, called Foam City.
This one follows up the paint, bunnies and balls ads, and though I think the others were better, it’s still rather impressive.
Behind the scenes vid:
Check the Sony site for some behind the scenes pics if you’re into that sort of thing.
[Sony]
[Via: Josh Spear]
After being undoubtedly inspired by Sony’s Bravia commercial, Graziano Cecchini (the same guy that dyed the Trevi Fountain red) sent thousands of plastic balls down the Spanish Stairs in Rome as a means of protest.
I guess the question is: Why can’t all protests be this beautiful?
[Contra Costa Times - Art Stunt Lends Color To Spanish Steps]
[Via: Decio]
Sony’s PlayStation 3 advertising has always been hit or miss, but since I want to print out a poster sized image of this eye ad to put up on my wall, I’m going to call this one a definite hit.
[Via: I Believe In Advertising]
Why waste a good idea?
Apparently, Sony (which recently ripped off the bunnies for their latest Bravia ad) felt that Apple’s iPod arrangement was going to be too tough to beat, so they just replaced the Nanos with their own DSC-T2 cameras for their latest press photos.
Don’t feel too bad for Apple though, as they’ve been known to do the same thing from time to time as well.
I guess they should both feel flattered; right?
[Via: Engadget]
[Engadget - Apple's Little Problem With Ripping Off Artists]
Though the bunnies are still in the spotlight, Sony has created another beautiful Bravia ad that is slipping by relatively unnoticed.
Supposedly made exclusively for the Egyptian market, this ad features one of the Great Pyramids getting covered in string in a very Sony way.
It’s an amazing ad, which is why I wonder about the lack of publicity.
Regardless, here you go:
[Via: Adverblog]
Hmmm.
Looks like Sony’s new Play-Doh Bunny Bravia ad might not be so original after all.
KozyNDan are an artist team that specialize in bunnies, and some of their past work includes a city filled with brightly colored bunnies:
(Click for the full version.)
Seems a bit familiar, doesn’t it?
I’m guessing there’s going to be an uncomfortable phone call between Sony and Passion Pictures some time in the very near future.
Edit: Here’s KozyNDan’s thoughts on the matter: Flickr
Edit: Here’s Sony’s thoughts on the matter: Adrants
[KozyNDan]
[Via: Gizmodo]
Wow!
Remember when I gave you a preview of the new Sony Bravia ad that was being filmed in New York?
Well it’s done, and it’s amazing.
Following in the footsteps of the bouncy ball ad and the paint explosion ad, this spot sure had some big shoes to fill, but with one of the most ambitious stop-motion films ever created, I’d say it managed to top them both.
Featuring over 200 Play-Doh bunnies roaming the streets of New York, a total of 100,000 frames make up this 1:30 spot. The entire commercial took over three weeks to film, used 2.5 tons of plasticine, and employed 40 animators to make the motion.
Prepare to be amazed. Again.
And a behind the scenes:
Sony may have gone a little over board with the European launch party for their new PlayStation 2 game God Of War II. The centerpiece of that party, and the main cause of all the commotion, was a freshly slaughtered goat, emptied out and filled with offal that guest were invited to eat from the still-warm stomach. As if that wasn’t enough, topless girls walked around with grapes that they dropped into guests’ mouths, a male model portraying Kratos handed out garlands, and guests were able to throw knives at targets and pull live snakes from a pit with their bare hands. Sounds like a few Sony execs drank a little too much punch when they came up with that idea.
[Via: Daily Mail]
[Response From Sony Via: Kotaku]
The DYH iMix 04.07 is the first in a monthly series of iMixes that will feature unique music for you to download and enjoy. Each iMix will contain 10 songs, and is going to be a compilation of genres, ages, and popularity levels. The goal is to highlight new music that you haven’t heard of, and to provide you with a source of songs to add to your music collection. For the first month, the tracks are as follows:
Sounds good, right? I thought so too. Though I’m trying to do the work for you, I’m also open to suggestions, so if you think that you’ve found something iMix worthy, let me know. Rock out.
Little Gamers has a great take on the newly released TIGRS (The Independent Game Rating System) icons:
There’s also a desktop wallpaper sized version of the Sony one on the site, so be sure to check it out.
[Via: Little Gamers]
