Apparently Ruby Tuesday thinks itâ€™s pretty clever.
After promising to blow up one of their restaurants to symbolize their commitment to change, they â€œaccidentallyâ€ blew up a neighboring restaurant while broadcasting the whole thing live on the internet.
In addition, they’ve issued an apology letter on their site to the restaurant that they blew up:
Thankfully, plenty of people happened to be there with camera in hand, and YouTube is now filled with commercial sized snippets of first person viewpoints; all appropriately tagged, described and titled to lend that extra bit of authenticity to the whole thing.
Donâ€™t think you can hide from me though Ruby Tuesday, because I can see right through your shenanigans.
[Via: Serious Eats]